Florence revives the discreet charm of black and white 1 HW
Today we want to talk
There is not much of a monument or historical situation of so many centuries ago, but a “Monument”, lost, even though it was present in many cities, of the last century, or analog of fotocabine.
Well, some of these cabins, thanks to a Florentine, the thirty Matteo Sani, are back, after a careful restoration, returned to live and work.
If you listen carefully, Once matches, almost hear them chew the paper, and can you imagine that in the heart of vegliarde and wonderful analog fotocabine, there is a large team of tiny men industrious endeavor to offer the best of themselves and return to us, surprised and unsuspecting users, the best result of their work.
They are the fotocabine firm that Fotoautomatica, after nearly thirty years of bleak abandonment, Matteo Sani, designer by profession, with a respectable pedigree, especially abroad, ha restituito, after a long and complex restoration work, not only to its citizens, but also to the many tourists who do not fail to take a souvenir photo in the historic machine.
Matteo Sani raked across Europe and beyond, recovering what was left of these delicious cameras.
Sometimes completely destroyed, almost moribund, but, under the careful and capable hands of Matthew, were able to prevent the demolition and to have a second chance of life.
Now these beautiful vintage cars, as then, provide their users with four shots in black and white and a pending development of nearly 5 minutes, when compared to today's digital fotocabine churning photos 30 seconds, seems an infinity.
The activation of the old hair dryer - possibly with the finger holding the photo pressed against the wall to make them better “slip” come all the heat – drying born from the photo-booth photo, marks the conclusion of the wonderful photographic development entirely analog, e here: your photo portrait is ready!
It seems strange, but in the hectic life we all lead, is just waiting - as he likes to point out Matthew Sani – that makes these machines a tool and seductive innovative.
"The suspense - Matthew tells me – starts when, after inserting the coin (only 2 € for four poses), you start the process that will lead to the automatic picture-taking. Here, in those few seconds, There is just the exhilarating feeling of being unable to choose, to be forced to confront the fate that will automatically escape the principle of free will ".
"For us, we did a petty bourgeois myth of moderation, rethinking, the change of opinion, Fotoautomatica of the photo-booth experience is actually upsetting, unique and revolutionary. Once you start the car you can not go back, must confront the fate. In a few moments you need to decide which face to present to the world. A handful of seconds in which one can not bluff: we finally identified a single person (although today it can no longer be used for identity documents ed )from a machine that can not lie, photographing the truth or fiction, the crop, is the same thing. You become so well disposed to await the 5 minutes, apparently long!”
And take a picture it is a unique experience, like a trip back in time: the wraparound cockpit, the metal adjustable stool, and especially the possibility to intervene not, as is the case with modern cabins, nor on the regulation of Lights, nor on the shoot, that comes, almost suddenly, if so agreed by the machine.
Soli 2€, for a dreamy experience, wonderfully dreamy and alienating.
Already approach these devices, watch, understand its history, imagine how many people before you have sat on that stool, learn their charm of artistic intent that these devices can offer, is in itself a unique emotion, and not just a reporter called to tell the story.
We notice that the fotocabine Fotoautomatica, in addition to being automatically estranging, they are also automatically dreamy, or better, the crop, Dreams allow automatic.
Can be found on Via Giuseppe Verdi corner Via dell ', the first to revive in Florence 2011, Via del Proconsolo at the civic 19/rosso, or Station Square at the civic 56-57/rosso.
For information, visit www.fotoautomatica.com
Frank Mariani
By the number 9 – The Year of 12/03/2014
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